The brand

Our story
In the very beginning, there was nothing more than a sparkling idea, born out of years of experience in the jewellery world and driven by one all-consuming passion for gold. From countless brainstorming sessions and creative flames of fire, Just Franky was eventually born. The name, an artful translation of the English word 'Frank', which literally means 'candid', embodies the essence of our brand. With a timeless collection full of unique gold jewellery, this is where Just Franky's story begins.

Brenda and Desiree had one common goal in mind: to create precious jewellery that captures the most beautiful, special and special moments forever in pure gold. At Just Franky, we believe in the infinite possibilities of goldsmithing, where handwritten texts and fingerprints of loved ones can be worn with you forever.

Our artisan jewellery is handcrafted by experienced goldsmiths in the Netherlands. Just Franky uses 14 and 18 carat pure gold, so our creations will last a lifetime with you. Each design is carefully curated in close collaboration with our team, with a focus on timelessness, uniqueness and personalisation.

Infinite possibilities
Open your heart, tell your story and we'll capture it for you forever. That's what Just Franky stands for. The moments you capture in gold are moments, memories or people you want to keep close to you forever. An engraving in your own handwriting, a letter from your loved one or family, a symbol that reminds you of a moment or person, everything can be incorporated in our jewelry. Discover the endless possibilities to personalize your perfect Just Franky to the unique and timeless piece of jewelry for you, and you will always have your “loved ones” close to you.